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We have a formula we use in ActionCOACH to help frame the personal development journey to “success”. BE x DO = HAVE 1. Define what you want to HAVE (experiences, relationships, possessions, abilities, giving) 2. This clarity makes it easier to understand what you need…
People hate to be sold but they love to buy! During a sales workshop yesterday evening with clients we explored this statement. We talked about the ‘product pushers’ and the ‘over-sellers’ out there. It’s cringeable to experience being sold to isn’t it?! The flip of…
Genuine story from the weekend……….. On Thursday I placed an order with a florist for my Mum’s birthday on Saturday. Here’s how the conversation went. Spot the flaw: Florist: What kind of flowers would you like? Me: Anything, just not red and white together (my mum is…
Are you Mr Linked In, or have you missed the Linked In boat?
Each year Brad Sugars tours the UK to share his latest learnings in the spirit of fulfilling the ActionCOACH mission… ”World abundance through business re-education” Our core aim is to offer this education to help business owners create employment in their communities through this continual…
To achieve the best sales, you need to do appropriate marketing. To do a good cost-effective job of marketing, you need to have a plan. I doubt many business owners would argue with these points, yet surprisingly few businesses actually have a marketing plan. Why…
Businesses of all sizes need to create a sales process. This should be a written series of numbered steps covering initially sales leads all the way through to an eventual sale. The majority of businesses I meet have operated for years with no documented process. Predictably…
Scripts for incoming and outgoing telephone calls and face to face situations can lead you to more sales more often than anything you’ve ever tried before if you follow a few simple rules…Let me explain. The four main areas to consider when writing a script…
How do you turn your Marketing from being an expense to an investment? You Test & Measure. Here are the six steps to successfully working out those of your marketing strategies which ‘work’ and those which don’t… 1. Start asking people where they heard about you.…
I’m going to share with you one of the biggest secrets to success! Actually it’s one of the few things I learnt at school that’s been of significant value in business. You can apply this principle in many areas, but I’ll discuss it here in…
